Rob Gronkowski SHANKS FanDuel's 'Kick of Destiny' in the first live ad in Super Bowl history

The NFL's first live Super Bowl commercial ended with some confusion, thanks to a shanked kicked by retired NFL star Rob Gronkowski.

The premise of the FanDuel Sportsbook spot was Gronkowski's attempt to make a 25-yard field goal. With a successful kick, FanDuel promised to give away $10 million in free bets to fans.

But even though Gronkowski's kick hooked left, FanDuel still gifted $10 million in free bets to anyone who placed $5 on Super Bowl LVII.

'Juuuuust a bit outside,' read a tweet from the FanDuel account. 'Gronk's kick was no good, but we're still giving everyone who qualified a piece of $10,000,000 in Bonus Bets!'

Despite the missed kick, fireworks were blasted and a group of fans stormed the field to celebrate with Gronkowski, including his longtime girlfriend, Sports Illustrated Swimsuit model Camille Kostek.

Despite the missed kick, fireworks were blasted and a group of fans stormed the field to celebrate with Gronkowski, including his longtime girlfriend, Sports Illustrated Swimsuit model Camille Kostek (near right)

Kostek posted pictures from the shoot on her Instagram account.

'Almost go time!!!!' Kostek captioned the post, which showed Gronkowski in a white uniform. 

Titled 'Rob Gronkowski's Kick of Destiny,' the spot ran during the third quarter of Sunday's game, but not at State Farm Stadium in Glendale, Arizona.

Instead, the ad was broadcast from a remote location.

As seen in previous FanDuel ads, Gronkowski had been preparing for the event with the help of former New England Patriots and Indianapolis Colts kicker Adam Vinatieri. Some of the farcical spots showed Gronkowski lifting weights and carrying logs, before struggling to split the uprights on his field-goal attempts.

Titled 'Rob Gronkowski's Kick of Destiny,' the spot ran during the third quarter of Sunday's game, but not at State Farm Stadium in Glendale, Arizona. Instead, the ad was broadcast from a remote location