McDonald's changes its name to WCDONALD'S as it announces wild new rebrand that will see it flipping its iconic golden arches UPSIDE DOWN

McDonald's is turning the fast food world upside down with a funky rebrand of its iconic golden arches that is inspired by a popular anime trend. 

The move will see the global burger giant flipping its 'M' upside down and taking on the name WcDonald's - in a nod to a fictional fast food chain that regularly appears in anime TV shows and movies. 

Although the anime-inspired rebrand is only temporary, it has been met with an uproarious response from manga lovers the world over - with many taking to social media to express their excitement at the official arrival of a real-life WcDonald's. 

And it's not just the chain's branding that is getting an overhaul in honor of the new anime tribute, which was officially unveiled today. 

McDonald's is flipping its iconic M upside down to WcDonald's and anime fans are rejoicing at the announcement

The brand is paying tribute to anime illustrators who have created the fictional version of the golden arches, called WcDonald's in many movies and shows within the genre

As well as the logo and name changes, McDonald's - or WcDonald's - has also launched a new sauce, Savory Chili WcDonald's Sauce, which comes complete with manga-themed packaging.  

The Savory Chili WcDonald's Sauce, which will be available for a limited time, includes the ingredients of ginger, garlic, soy and chili flakes and the food chain recommends pairing it with its 10-piece WcNuggests. 

And to celebrate the temporary relaunched in true style, the chain is also debuting a series of four manga shorts, having partnered with Japanese manga artist Acky Bright.

Acky has created an illustrated cast of characters, which features a regular called Hashirune, a jokester Mr. Bev, and a robot WcDizer 3000.

Acky shared in a McDonald's press release: 'I had a great time partnering with McDonald's to help make WcDonald's a reality for manga fans who have a genuine love for the brand.

'From the details of the diverse Crew characters to the manga plot itself, I loved being able to use my artwork to bring to life the dynamic, vibrant world of WcDonald's for people around the world.'

McDonald's has also teamed up with the iconic animation house Studio Pierrot, which has created the notorious Naruto anime series, to make the illustrations come to life in its weekly episodic shorts.

McDonald's has also teamed up with the iconic animation house Studio Pierrot, which has created the notorious Naruto anime series, to make the illustrations come to life

Every Monday starting on February 26 and ending on March 18, foodies can scan the code provided on their WcDonald's bag to watch the latest episode

The first episode is titled The Race to WcDonalds, the second is Love from Across the Booth, the third is WcNuggets Space Frontier 3000, and lastly is The Wisdom of the Sauce

McDonald's chief marketing officer Tariq Hassan said: 'Anime is a huge part of today's culture and we love that our fans have been inviting us into the conversation for years'

Every Monday starting on February 26 and ending on March 18, foodies can scan the code provided on their WcDonald's bag to watch the latest episode, which will cover the subgenres of action, romance, mecha and fantasy.

The first episode is titled The Race to WcDonalds, the second is Love from Across the Booth, the third is WcNuggets Space Frontier 3000, and lastly is The Wisdom of the Sauce.

When it comes to the inspiration behind the golden arches choosing the world of anime as its muse, chief marketing and customer experience officer Tariq Hassan has shared in the press release: 'Anime is a huge part of today's culture and we love that our fans have been inviting us into the conversation for years.

'The WcDonald's universe is a reflection of what fans have created. 

'It honors their vision and celebrates their creativity, while authentically bringing it to life in our restaurants for the first time ever.'

McDonald's released an anime teaser on social media featuring its new cast members indulging in french fries and chicken nuggets and it was captioned: 'Everything is about to turn upside down...'

In the clip the overlaid text states: 'Studio Pierrot: From the creators of the world's most iconic animes...and the creators of the world's most iconic fries...a new world emerges...2.26.24.'

The video ends with the electric McDonald's sign experiencing a glitch.  

The teaser got more than 32,100 likes and 834 comments, with many foodies excited for the collaboration.  

One person wrote: 'Idk what this is but I'm in.'

Another person added: 'As someone who works at McDonald's AND watches anime, I am actually excited bro wtf.'

The teaser got more than 32,100 likes and 834 comments, with many foodies excited for the collaboration. One person wrote: 'Idk what this is but I'm in'

A third commenter wrote: 'McDonald's Isekai wasn't on my 2024 bingo card but I'll certainly take it.'

'McAnime,' one person enthusiastically added.

'This is hilarious. McDonald's going with the anime and manga way. WcDonald's,' another person commented. 

One person wrote: 'I'm going to eat some french fries while watching this anime.'

McDonald's will also create an 'WcDonald's Immersive Dining Experience' from March 9-10 and foodies can literally step into a multi-sensory version of the new brand in LA.

Interested guests can create a reservation through Openable starting on February 28.

McDonald's is also celebrating three anime artists who have created the WcDonald's illustrations by providing them with grants for their future projects.

They will also get an individual mentoring session with Acky Bright himself.

WcDonald's will be available in more than 30 global markets.