Blown the budget? Fashion house Marine Serre bizarrely use a Kate Moss LOOKALIKE for PFW show despite nabbing Winnie Harlow... (weeks after budget shop Aldi pulled same stunt)

Kate Moss' uncanny lookalike bizarrely stormed the runway at the Marine Serre Womenswear Fall/Winter 2024-2025 show on Monday. 

The eco-conscious fashion brand managed to nab superstar model Winnie Harlow, however were forced to use Denise Ohnona, 38, from Ormskirk, Lancashire in place of the modelling icon, 50, in an extremely bizarre move. 

It seemed Marine Serre took inspiration from budget supermarket Aldi, bosses of which pulled an identical stunt just weeks earlier. 

Back in December, when stars were descending on Manchester for a Chanel show - 'Kate' was papped carrying a 65p bag from the supermarket - although it was later revealed to bed Denise in disguise as the supermodel.  

During her appearance in Paris on Monday, Denise harked back to Kate's indie days in an oversized leather jacket emblazoned with the brand's crescent moon-shaped logo with a matching handbag. 

Kate Moss' uncanny lookalike bizarrely stormed the runway at the Marine Serre Womenswear Fall/Winter 2024-2025 show on Monday 

While they managed to employ Winnie Harlow for the show, bosses resorted to a lookalike for Kate  

It seemed Marine Serre took inspiration from budget supermarket Aldi , bosses of which pulled an identical stunt just weeks earlier 

The likeness between the duo was uncanny - with Kate's daughter walking earlier in the day at the Stella McCartney show

Will the real Kate Moss please standup? Kate is pictured, left, last week at the Saint Laurent Womenswear Fall/Winter 2024-2025 show, while Denise is seen, right, at the show

Denise shared images and videos from her fittings on Instagram, where she goes by the handle 'I Am Not Kate Moss'

The inexplicable decision by the brand was captured on Denise's social media 

Denise's likeness to Kate was slightly less prominent on social media 

She wore lashings of heavy black eye make-up while her trademark dirty blonde locks were worn in loose waves to add to the indie ensemble. 

Joining Denise and Winnie was perhaps Paris Fashion Week's youngest employee, as one model sashayed down the runway while placed in a carrier. 

The baby carrier was in the same monogram print as Kate's ensemble, comprising the crescent moon pattern which has come to be synonymous with the brand. 

Denise shared images and videos from her fittings on Instagram, where she goes by the handle 'I Am Not Kate Moss'. 

Denise has spoken in the past about life with her uncanny likeness to the fashion legend, telling MailOnline in 2019: 'When I first started to get papped, I used to get very shy and felt like a fraud became I am a Fake Moss...

'But then as time went on I started to enjoy it and now find it very flattering - who wouldn't want to get mistaken for Kate Moss? She's one of the most incredibly iconic women ever!

'I get mistaken for her on a daily basis now - especially when I am out in central London - that's where the paps tend to find me.

'However even members of the public get us confused, and I get asked to pose for selfies in nightclubs and in the supermarket all the time.

The eco-conscious fashion brand managed to nab superstar model Winnie Harlow, however were forced to use Denise Ohnona, 38, from Ormskirk, Lancashire in place of the modelling icon, 50, in an extremely bizarre move 

All eyes were on Winnie, who stole the show as the only genuine fashion royalty 

Her leather look stole the show as she headed down the runway among a host of stars

Winnie looked stunning in the sexy black dress 

'It's amazing that I've been able to find something that has transformed me from my frumpy mum lifestyle, to a glamorous 'supermodel'.'

After getting divorced from her husband in 2011, Denise claims that she completely disregarded her appearance and just focused on being a single mum.

However after making heads turn for her Moss-likeness, she decided to turn her life round and feel like the model she is often mistaken for.

She said: 'When I split up with my ex-husband eight years ago, I went a bit 'mumsy,' I lost my sense of fashion and gave up on the gym.

'I would look after the kids day and night and it was more important to run around after them than look after myself. Then I started getting people mistaking me for Kate Moss when I would go anywhere.

'Being told that I could look like Kate Moss picked me back up and I started focusing on myself again. I got back into the gym and looking after my appearance and the comments started all over again!'

Again showcasing a look adorned with the brand's crescent moon monogram, one model attached a baby in a carrier to her chest 

Gossip Girl star Kelly Rutherford wowed in a snakeskin ensemble with a waist-cinching trench coat 

Clara Berry opted for a wet look style with a skin-tight get-up 

Clara posed up a s

Audrey Dhespinis put on an edgy display as she hit the red carpet 

Brooke Candy made a statement with bold orange locks and matching cuffs