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Can you spot the designer outfit? Proof you don't need to splash out as fashion fans struggle to tell high street clothes from luxury buys costing up to £6,000 more

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Do you think you’d be able to tell the difference between a designer lookalike that costs thousands of pounds less than its more expensive counterpart?

Surely you’d be able to spot a real £2190 Burberry trench from a £50 copycat? Or maybe a Bottega Veneta handbag that costs £2150 verses a £27 high street version?

Well, it’s harder than it seems, as a viral social media series has proved.

I’m the editor in chief of fashion and beauty social publisher @eliza.co.uk and we’ve amassed more than 100 million views on our ‘guess which outfit is more expensive’ series which has left TikTok and Instagram users scratching their heads when asked to tell the outfits apart.

The premise is simple, eliza.co.uk style outfits with near-identical items, but one look is high end and the other is made up of high street pieces. We then go out on the street and ask passers-by if they can spot the affordable version.

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One of these outfits costs over £7,000, the other just under £350. But can you tell which is which? Scroll down for videos

One of these outfits costs over £7,000, the other just under £350. But can you tell which is which? Scroll down for videos

The expensive outfit here is £2,500 and the other is under £300. One is a lookalike of a 16 Arlington dress worn by Hailey Bieber that is 90% cheaper than the OG

The expensive outfit here is £2,500 and the other is under £300. One is a lookalike of a 16 Arlington dress worn by Hailey Bieber that is 90% cheaper than the OG

Will you guess correctly? One of these costs £323, while the other is £1,929

Will you guess correctly? One of these costs £323, while the other is £1,929

Guess the outfit - ski edition! One is £119 from Zara and the more expensive option is £921 from Cordova

Guess the outfit - ski edition! One is £119 from Zara and the more expensive option is £921 from Cordova

These two outfits also have a huge price difference at £4,560 and £279 - luxury fashion influencer Joanne Hegarty was asked if she could tell the difference

These two outfits also have a huge price difference at £4,560 and £279 - luxury fashion influencer Joanne Hegarty was asked if she could tell the difference 

Can you spot the difference between these striped jumper and trench coat co-ords? One costs over £4,000 and the other under £350

Can you spot the difference between these striped jumper and trench coat co-ords? One costs over £4,000 and the other under £350

Despite price tag differences of more than £6,000, the results are astounding. With at least half of people guessing incorrectly, even after studying the fabrics, stitching and quality up close.

It’s why we’re such fans of dupes at Eliza. You may think high street fashion could never be as good as the expensive designs they take inspiration from, but we set out to show you don’t have to spend a fortune to look and feel your best.

In fact, we’ve styled 23 pairs of outfits over the last six months since launching the series, and the saving on the high street versions totals a whopping £70,000.

Our best finds include a Bottega Veneta Sardine bag that costs 17 times more than the JW Pei dupe we sourced. A lookalike of a 16 Arlington dress worn by Hailey Bieber that is 90% cheaper than the OG, and a similar version of the cult £635 Gucci loafers that cost just £19.

Don’t believe us? Take a look at some of our videos below and see if you can spot the dupe.

@eliza.co.uk

One of these outfits costs over £7000, and the other just under £350 - but which of the team is dressed in the designer clothes and which is wearing high street? Let us know your guesses in the comments! #tiktokfashionmonth #designeroutfitinspo #designervshighstreet #tiktokfashion #elizachallenge #expensiveoutfits #elizagirls #streetinterview #guesswhichisdesigner Outfit guess challenge Fashion challenge Expensive outfit challenge Expensive vs high street Mini mic Street interview Eliza girls Eliza office Eliza challenge

♬ original sound - ALTÉGO
@eliza.co.uk

One outfit costs £2,500 and the other is under £300, can you guess which one? 👀💸 #fashionchallenge #outfitcostchallenge #expensiveoutfit #minimic #streetinterview #designeroutfit #designeroutfitinspo #partydress #sequindress Outfit guess challenge Guess the expensive outfit  Expensive looking outfits Designer outfits Outfit cost Outfit challenge  Fashion challenge Office outfits Mini mic interview  Sequin dress Party dress

♬ Seaside - Lord Sky
@eliza.co.uk

It’s the big reveal 👀 Did you guess correctly? The the outfit on the left £323 and the other is £1,929. #outfitcostchallenge #outfitcost #minimicrophone #designervshighstreet #minimic #elizachallenge #designertracksuit #winterfashion #tiktokfashion #expensiveoutfit Outfit guess challenge Fashion challenge Expensive outfit challenge Expensive vs high street Mini mic Street interview Eliza girls Eliza office Eliza challenge Winter coat Winter outfits Puffe coats Designer tracksuit

♬ Myaap Getting To It Unreleased - Myaa 🅿️
@eliza.co.uk

Replying to @soph8107 It’s the big reveal 👀 Did you guess correctly? #expensivevscheap #guesswhichisdesigner #elizachallenge #designeroutfitinspo #designervshighstreet #expensiveoutfits Outfit guess challenge Fashion challenge Expensive outfit challenge Expensive vs high street Mini mic Street interview Eliza girls Eliza office Eliza challenge

♬ original sound - Eliza
@eliza.co.uk

One outfit costs over £4000 the other under £350, can you guess which one? #outfitcostchallenge #outfitcost #outfit #expensiveoutfit #minimicrophone #designeroutfit #designeroutfitinspo Outfit guess challenge Guess the expensive outfit Expensive looking outfits Designer outfit High street outfits Outfit cost Outfit challenge Fashion challenge Office outfits Mini mic interview Street interview

♬ Synchronize - Milky Chance

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