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An online row has broken out between Bluey fans after the beloved children's show was accused of using profanity.
Earlier this week, a member of the Facebook group, Adult Bluey Lovers, posted a screenshot from the website of the Australian-made cartoon - and expressed concerns over the language used.
In a description of a recent episode, a character was described as being 'hell-bent' on selling real estate, a turn of phrase with which the Facebook user took issue.
'Why did Bluey say the H-word?' read the post's caption.
The complaint received almost 2000 comments, with many of the 72,000 Bluey fans in the group rushing in to defend the choice of language.
An online row has broken out between Bluey fans after the beloved children's show was accused of using profanity
Earlier this week, a member of the Facebook group, Adult Bluey Lovers, posted a screenshot from the website of the Australian-made cartoon and had a problem with some of the language
'I was looking for the word "hooker" or...something offensive......nope nothing to see here,' wrote one Facebook user.
'I fear adults who call it "the H-word." ADULTS' wrote another user in the kids show fan group.
'It's hell. What's the big deal? [Americans] say it to your kids faces in church all the time,' wrote one prickly commenter in response.
In a description of a recent episode, a character was described as 'hell-bent' on selling real estate, to which the Facebook user took issue
'Why did Bluey say the H-word?' read the caption to the post
Many more commenters agreed, sparking a fiery debate on religious sensibilities.
'We can say it in church but otherwise it's a cuss word? Yikes,' wrote another Facebook group member.
Another echoed this sentiment: 'I sure as hell can't tell you we learned about hell if I can't use the word hell, can I?'
The post received almost 2000 comments, with many of the 72,000 Bluey fans in the group rushing in to defend the choice of language
'Worried about a word yet you put fear in them with your religious nonsense,' someone else remarked.
'If you need the threat of hell to be a good person. You are not a good person, you are a bad person on a leash,' wrote another.
However, other commenters had more with the post.
'You're lucky as an Australian show they're not using the "c word" every other sentence,' one commenter quipped.
It comes as Bluey's tear-jerking finale proved to be a massive hit on ABC Kids on Sunday.
The special 28-minute episode of the animated children's show reached 2.28million viewers in Australia.
Meanwhile, 787,000 caught up with the show on ABC iview, making it the most-watched entertainment show of the night.
The episode, titled The Sign, signaled an end to series three of the show ahead of an extended break for the Heeler family.
Featured guests stars in the tear-filled finale included Joel Edgerton, Rove McManus and Deborah Mailman.
It comes as Bluey's tear-jerking finale proved to be a massive hit on ABC Kids on Sunday. The episode, titled The Sign, signaled an end to series three of the show ahead of an extended break for the Heeler family