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Hoda Kotb is a permanent fixture on television screens every morning as one of the hosts of Today, so it's no surprise that she chooses to live in Upper Manhattan to ensure she has an easy commute to NBC's Rockefeller Center studio.
The 59-year-old TV star is very active on social media and often gives her 2.4 million Instagram followers a good look at her New York City apartment, where she raises her adorable daughters, Haley, seven, and Hope, four.
Hoda left New Orleans to move to the Big Apple many moons ago when she landed a job at NBC News and struggled - just like everyone else - to find a decent living situation in the city that never sleeps.
In an article with Architectural Digest back in 2018, the broadcaster opened up about one particular apartment viewing and said: 'The lady was like, "there's the apartment I want to show you. Over here is the bedroom, now look right over here, turn, here's the living room."
Hoda Kotb pictured in her upper Manhattan apartment with her daughters Hope and Haley
The New York City abode is filled with plenty of toys belonging to daughters Haley, seven, and Hope, four
As well as giant teddy bears, books and a telescope, Hoda also has a trampoline in the open plan living room
'I was standing in one room and I couldn't believe that that's what they were renting,' Hoda said, before adding: 'Oh yeah, they go, "and we've got beautiful outdoor space." They opened up these doors, and there was like a window box area and they go, "See, you can grow things!"'
Hoda didn't end up renting that apartment, but she admitted it wasn't because the space was so small, it was simply because she didn't move fast enough: 'People snapped that apartment up in five seconds... I do not get it. I do not get New York prices or New York outdoor space,' she said.
Of course, outdoor space is even more important to Hoda these days as she raises her two girls in New York City, and luckily she owns a four-bedroom waterfront property on Long Island - where her daughters get to spend plenty of time outside and on the beach.
But it seems the family spend most of their time at the Manhattan apartment, due to Hoda's job and the girls' school.
This is evident from her photos on Instagram as the space is adorned with pink toys, giant teddy bears and children's books.
In fact, many of the window sills in Hoda's living room are covered in her daughters' possessions as well as a couple of her own, such as a telescope and an acoustic guitar.
Hoda's apartment gets plenty of natural light thanks to the building's huge rectangular windows and her choice of simple white blinds - as opposed to heavy curtains.
The color white is certainly a recurring theme throughout the apartment as all of the walls and cabinets are neutral, as well as Hoda's open plan kitchen - which features a large island that also acts as a breakfast bar.
Hoda gave fans a glimpse of her kitchen she she posted this photo of mom Sameha cuddling Haley and Hope
At Christmas, Hoda decorated her deep window sills with ornaments and stockings as her daughters helped to hand tinsel from the window
Hoda's living room features a cream colored sofa, a large TV on the wall and plenty of framed photographs
There's also a huge built in mirror next to the kitchen and gray carpets in the hallway
Hoda hasn't shared too many snaps from inside her kitchen, but the modest space can be seen in the background of an adorable photo of mom Sameha cuddling Haley and Hope.
As well as sleek silver and Perspex bar stools, she also has a large stainless steel bin and several appliances on the counter top - as well as a busy-looking calendar hanging on the wall alongside various drawings created by her children.
Back in 2016, Hoda admitted that her apartment wasn't exactly organized and said: 'I'm in my apartment looking at my kitchen, and it's revealing.
'Every cabinet door is open and has been since the last time I needed something inside. In this drawer, two old BlackBerry phones, a turkey baster, an old checkbook. Is that a driver's license? Yes - expired in 2013.
'I could win Let's Make a Deal with this drawer. I think I'm just wired to be disorganized,' she joked.
In a recent Easter video posted on Instagram on March 31, Hoda gave her followers a glimpse of just how messy her home can get as she shared footage of her circular glass dining table and matching chairs, which was covered in colorful toys and accessories.
The girls have their own multi-colored seat covers for the adult chairs and also have their own miniature table and chairs, which is positioned just in front of their huge indoor trampoline.
Hoda's living room looked rather different in this selfie she took with her Today co-host Dylan Dreyer a few years ago
Hoda has admitted that she is 'disorganized' and at Easter she gave fans a glimpse at her messy glass dining table
In one sweet Instagram pic, Hoda's daughter admired the Manhattan sunset from one of the apartment's huge windows
This is also the space where Hoda chose to put her Christmas tree, and last year, she shared an adorable photo of her girls standing on the window sills as they helped her decorate the windows with tinsel.
In terms of other greenery in her space, the TV host has one particularly large plant, as well as a few small ones, positioned by the window in her living room - close to her cream colored sofa, which sits in front of a large flat screen TV and is flanked by a wall covered in framed black and white photographs.
Hoda is clearly a fan of framed photos and has many on her window sill in front of the dining table with one sweet family snap which includes ex-fiancé Joel Schiffman, who used to live in the apartment, taking pride of place on the wall between the kitchen and living room.
Wooden floors add to the neutral decor of the apartment, but Hoda has a large cream rug under the sofa as well as gray carpets in her hallway.
The mother-of-two appears to have plenty of closet space in her living room with built in storage as well as a shoe rack next to a full-length mirror - which is to the left of a sliding door, which may well lead to a bathroom.
Hoda doesn't really share snaps online taken in any of the bedrooms in her Manhattan apartment, but she did recently reveal on an episode of her podcast, Making Space with Hoda Kotb, that she is moving because her daughters are going to be attending a new school.
The TV star didn't divulge where her new home would be, but no doubt she'll be staying in Manhattan in order to be able to juggle motherhood with her busy career at Today.