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Did Taylor Swift put Travis Kelce 'on the map'? Popstar's latest lyrics from 'The Alchemy' suggest so

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Is Taylor Swift in on the joke about putting boyfriend Travis Kelce on the map? 

The pop star gives an apparent nod to the TikTok gag in her latest song, 'The Alchemy.'

'This happens once every few lifetimes / These chemicals hit me like white wine,' Swift says in the song. 'What if I told you I'm back? / The hospital was a drag / Worst sleep I ever had.'


She continues: 'I circled you on a map / I haven't come around in so long / But I'm coming back so strong.'

In November, a couple on TikTok went viral after one of them was dressed as Taylor while the other was a map of the United States with Travis' face on it, backing the singer's claim that she's the drive behind his fame.

Swifties have noticed references made about Travis Kelce in the Taylor's hit 'The Alchemist'

Swifties have noticed references made about Travis Kelce in the Taylor's hit 'The Alchemist'

'The Alchemist' features in Taylor's album 'The Tortured Poets Department' dropped in April

'The Alchemist' features in Taylor's album 'The Tortured Poets Department' dropped in April

The Grammy Award winning artist and her NFL beau are supportive of each other's careers

The Grammy Award winning artist and her NFL beau are supportive of each other's careers

Already a two-time Super Bowl winner before they began dating prior to the 2023 NFL season, Kelce enjoyed a 400-percent boost in sales of his replica Kansas City Chiefs jersey over the last year. 

Following his third Super Bowl win in February - a contest attended by Swift and punctuated with a post-game kiss on the field - fans are noticing several references about her new beau in the hit off The Tortured Poets Department. 

Reacting to the lyrics on X, several Swifties shared: 'Honestly who are we fight to fight The Alchemy?' 

Meanwhile a fan account for the artist tweeted: 'Why does the alchemy really sound like travy made it to the big game.' 

Another fan wrote: 'the alchemy has been stuck in my head all day.'

Travis, who hinted at another Swift song being about him in her new album, earlier this week, once addressed the running joke that he's only famous as the popstar's boyfriend in an episode of his 'New Heights' podcast from back in November.

'And then ''on the map.'' Putting, obviously my face on the map,' Travis told his older brother, Jason, during the episode. 'Shout-out to Taylor.'    

A fan dressed up as a map with Travis' face on it and her boyfriend in full Taylor Swift cosplay. The man slapped Travis' face onto his partner's costume as a message that Taylor put the NFL star on the map
Travis after watching the video

Travis Kelce erupted in laughter at a costume idea shown on 'New Heights' Halloween episode

Earlier this week, Travis suggested that another song made by Taylor is about their romance

As their romance continues to go from strength to strength, Travis and Taylor have made sure to be supportive of each other's careers. He has been spotted at several of Swift's international destinations that were part of her Eras Tour, while she went to 13 of his NFL games. 

Travis' Chiefs games also seemed to inspire Swift in 'The Alchemy.'

'So when I touch down / Call the amateurs and cut' em from the team,' she sings in the song's chorus. 'Ditch the clowns, get the crown / Baby, I'm the one to beat / 'Cause the sign on your heart / Said it's still reserved for me.' 

She adds: 'These blokes warm the benches / We've been on a winning streak / He jokes that ''It's heroin, but this time with an E.''' 

Swift was in Las Vegas when Travis and his Chiefs teammates won their second straight Super Bowl in February, as she flew all the way from Tokyo, where she had been performing at the time. 

After the team's win, Swift and Travis celebrated on the field, kissing passionately in front of the cameras - another moment seemingly mentioned in 'The Alchemy.' 

'Shirts off and your friends lift up over their heads / Beer stickin' to the floor,' she sings. 'Cheers chanted 'cause they said / ''There was no chance trying to be the greatest in the league'' / Where's the trophy? He just comes running' over to me.' 

Taylor was at 13 of the Chiefs' NFL games last season, including the Super Bowl win in Vegas

Taylor was at 13 of the Chiefs' NFL games last season, including the Super Bowl win in Vegas

Over the weekend, Travis saw his popularity reach new heights, as he shared behind-the-scenes footage of his inclusion for ZenWTR's upcoming commercial.

ESPN's Pat McAfee also provided his take on the Chiefs star's highly publicized romance with Swift, as he claimed that 'two greats in love, that's great for society.' 

Swift even sent several NFL WAGS gifts to celebrate the launch of The Tortured Poets Department, including notes, a vinyl record and even sweatpants.  

Fans of the Grammy Award winning artist are also suggesting that Swift aimed a dig at Formula One driver Fernando Alonso in her new album, as the singer was heavily linked with the Spaniard last year.

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