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Eminem stars in 2024 NFL Draft promo alongside commissioner Roger Goodell ahead of this week's event in Detroit: 'He is looking for street cred'

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NFL commissioner Roger Goodell has enlisted the help of an unlikely ally to help promote the upcoming NFL Draft. 

Rap legend Eminem has taken part in a promotional advert alongside the commissioner ahead of this year's event, which begins in Detroit on Thursday.

The short clip, posted on social media, shows Eminem sitting alongside Goodell in a studio. 


'I'm Eminem and this is Roger Goodell. And Roger Goodell here is in Detroit looking for a little street cred,' the 51-year-old rapper says in the clip.

'Can you help me get some?' Goodell then asks, to which Eminem replies: 'Absolutely not.'

Eminem starred in a promo alongside commissioner Roger Goodell ahead of the NFL Draft

Eminem starred in a promo alongside commissioner Roger Goodell ahead of the NFL Draft

Eminem gave 49ers fans the double bird as the Lions played in the NFC Championship

Eminem gave 49ers fans the double bird as the Lions played in the NFC Championship

Eminem - real name Marshall Mathers - grew up in the suburbs of Detroit and is among the Lions' high-profile supporters.

During the 2023 NFL playoffs, Eminem was in the stands of Levi's Stadium when he was caught giving a double middle finger to 49ers supporters.

The rapper was watching from a suite as his team attempted to reach a first Super Bowl in franchise history.

This week's draft gives teams a chance to strengthen their rosters ahead of the 2024 season.

Zach Wilson's tumultuous tenure with the New York Jets is coming to an end, with the quarterback heading to the Denver Broncos.

The trade contains a late-round pick swap between the teams as well, with Denver taking possession of one of the Jets' seventh round picks at No 256, the second-to-last selection. New York picks up a sixth-rounder at No 207 overall. 

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