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The four-figure sum Deion Sanders is helping give to each of his Colorado players' children in new bank accounts
Deion Sanders has helped set up some of his Colorado players' children with a nice amount of money for their futures.
Last week, Sanders said on X that he was looking for a local bank to partner with his Colorado football program and 'have a business relationship with a few members of our team.'
And afterwards, he announced at a team meeting that Colorado's NIL collective was partnering with Boulder's Elevation Credit Union to start accounts for the players' children with $2,121 in them.
According to On3, eight members of Sanders' Buffaloes are fathers.
Sanders called up the student-athletes during the meeting as he explained the gesture.
Deion Sanders helped the University of Colorado's NIL collective partner with a local bank
Sanders spoke to his players about the importance of fatherhood in a recent team meeting
'Want y'all to know it ain't like you're in trouble. You ain't done nothing wrong,' he said. 'Actually, matter of fact, you did something right.'
'A child is not a mistake. A child is an opportunity to mature you, grow you, advance you, and give you some skills. Y'all know how I am about fathering. You know I would not hire a coach unless he's a great father. I don't hire a coach that's a deadbeat, I don't hire a coach that's not taking care of his responsibilities. I would never hire a man that he says he's going to look after y'all but he won't look after his. That don't make sense to me.'
Later in the video, Sanders and a representative from Elevation Credit Union could be seen holding an oversized check together.
Sanders was also in the news last week for banning a reporter from asking questions.
Sanders and his son Shedeuer, the team's quarterback, will begin the season on Thursday
Colorado confirmed to ESPN that Denver Post columnist Sean Keeler was punished after a series of 'sustained, personal attacks.'
The news comes after Sanders was heavily criticized in an Athlon Sports report last month by former players.
The coach's program was compared to 'Grand Theft Auto,' with his son Shilo alleged to have slapped fellow defensive back Cormani McClain, who has since transferred to Florida.
Colorado begin their season this Thursday vs. North Dakota State.